Spanish-formatted radio is the most rapidly growing segment of U.S. radio listenership. Eighty-one percent of Hispanics report that Spanish language radio is part of their daily routine.
If you’re seeking an opportunity to connect with Hispanic consumers across the nation, try our newest service, La Red Conectado (The Connected Network).
La Red Conectado is a group of 64 Spanish language stations reaching into the nation’s top 25 Hispanic markets including Los Angeles, New York, Miami, Houston-Galveston, Chicago, and Dallas-Ft. Worth. Hard news, consumer education, awareness programs, public service and feature-oriented stories are all welcome, and we guarantee that the message will be broadcast without editing or alteration of any kind.
La Red Conectado service includes writing, translation, voiceover, final production, and the following benefits:
- We guarantee the placement of your Spanish language audio news release on each of the 64 affiliate stations in the network.
- Actual placement is currently in 9 of the nation’s top 10 Hispanic markets and 16 of the nation’s top 25 Hispanic markets.
- We can provide you with the network’s affiliate list in advance so you know which stations and markets will air your story.
- La Red Conectado delivers real listenership numbers and cost per thousand numbers. Unlike other services that take a small sampling of stations available to receive their feeds and then project those numbers to unrealistic, unverifiable usage, we provide actual listenership numbers based only on stations that definitively have aired the ANR.
- Tracking and verification are confirmed through monthly affidavits, which are signed by the affiliate stations.
- La Red Conectado provides a superior environment for your audio news release. Formats include news, talk, information, sports, Spanish adult hits, Spanish contemporary, Spanish variety and regional Mexican.
- La Red Conectado is the ideal vehicle for an ongoing campaign for clients who want a continued presence on Spanish network radio with guaranteed, verifiable results.
